During the 1980s, Southside Johnny's recording contracts continued to change almost by album, but he continued to release records. Trash It Up (1983) was released at a very interesting time in the band's career, and the evolution is reflected in the music. This project took on a Latin influenced sound and was produced by Nile Rodgers of Chic. Southside Johnny has long been considered the Grandfather of "the New Jersey Sound." Jon Bon Jovi has acknowledged Southside Johnny as his "reason for singing."